Welcome to part two in our series on showcasing the value of office lenses to your patients. In our first post, we discussed how to help patients understand the need for a work-specific lens, and why one type of lens doesn’t fit all. In this next post, we’re going to dive into visual comfort and how a task-oriented lens can provide it anywhere your patients get the job done. Talking Point #2: Office Lenses Reduce Visual Strain and Fatigue In the past, our visual requirements were more static. Nowadays, our visual needs are very dynamic, especially in the workplace. From the computer monitor to the white board to the coworker three cubicles down, your patients are constantly refocusing from intermediate to near and back again at work. This puts a lot of strain on their eyes when they’re forced to pull those distances into focus through the smaller near and intermediate zones of progressive lenses, or the nonexistent intermediate zone of a bifocal. Task-oriented lenses concentrate on the visual distances required for office environments. The designs use advanced technology to enhance visual clarity and comfort. By dedicating the entire lens to the intermediate and near zones, a near-variable focus lens like Unity® Via OfficePro allows the wearer to seamlessly shift from near to intermediate or vice-versa without straining or losing focus. Dispensing Tip:Use a visual comparison like the one below to show your patient how the larger near and intermediate viewing zones of a near-variable focus lens (left) make it easier to clearly see closer objects than a progressive lens (right). In part three of our series, we’ll offer up a way for you to turn a widely held misconception into a selling point for office lenses.
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